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KMID : 0665419980130040307
Korean Journal of Food Culture
1998 Volume.13 No. 4 p.307 ~ p.316
A study on the actual status in use and customer¢¥s perception of the food and beverage from vending machines



Abstract
Vending machines play an important role of giving convenience and simplicity in modern life style. So they became an indispensable element in life of modern people. This study was performed to investigate customer¢¥s actual status in use as well as the degree of satisfaction and requirement of food and beverage vending machines. The results of this study can be summarized as follows.
1. About the advantage of using the vending machines, respondents answered ¢¥convenience¢¥ for 50.2% and ¢¥closeness¢¥ for 33.6% of all the answers. About the dissatisfication for vending machine, three factors of ¢¥inappropriate taste, temperature, quantity¢¥ and ¢¥unsanitary pakage material and food¢¥ were the main causes.
2. About the credit of food quality, 48.6% of respondents answered ¢¥some what doubtful¢¥. 58.1% of respondents pointed out that they couldn¢¥t confide in freshness and shelf-life¢¥.
3. 48.2% of respondents agreed that vending machines would be needed more in the future. Respondents wanted lots of food to be served from vending machines. The foods which respondents wanted to be served from vending machines were noodle(30.8%), rice(19%), pastry(18.2%), bread(17.45) gruel(7.3%) and snack(7.3%).
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